Webinar Schedule and Registration




Register at the links below for individual sessions ($20 per session for non-members*)

*Webinars are free for WHCMAA dues-paying members and WHCM current students & first-year grads, but registration is required

 


OCTOBER

We’ve Spent $20B on Healthcare Cybersecurity: Are We Done Yet?

Presenter: Vidya Murthy, WEMBA'42, COO, Medcrypt
Date: Wednesday, October 12, 2022
Time: 12:00pm ET

Medical device manufacturers (MDM) used to be able to ship a device, hope there were no cybersecurity issues, and address problems as they were discovered. Today, leading device vendors and stakeholders are demanding security be built into the devices they use. This talk explores this shift of moving the cybersecurity burden from hospitals, up the supply chain, to MDMs. 

As such, MDMs must decide how to transition from delivering innovative clinical solutions, to delivering innovative clinical solutions that are also secure. The impact of insufficient cybersecurity on the business has been well-documented. Beyond the risk to top line revenue, insufficient security can impact patient safety, the delivery of care, regulatory compliance, reputation, and legal exposure (including personal culpability for executives).

Key takeaways from this session will focus on the risks and costs of doing security insufficiently or not at all, the current state of affairs, and trends impacting the industry going forward.

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OCTOBER

Shifting the Care Model: How AI-Driven Proactive Care Is Saving Lives, Lowering Costs, and Changing How We Treat Patients

Presenter: Dr. Kira Radinsky, CEO, Diagnostic Robotics
Date: Wednesday, October 26, 2022
Time: 12:00pm ET

In recent years, healthcare payers have started integrating AI-powered solutions into their existing systems. From effective triage to accurate intervention matching, these solutions are slashing administrative burdens, massively reducing the cost of care, improving patient experiences, and saving lives. AI-powered solutions have shown to be particularly effective in proactively identifying individual members at risk of becoming "cost-bloomers." Through combining claims-based methods with historical data on intervention outcomes and learning over time, we are ensuring members are matched with the most appropriate interventions, cutting costs and saving lives.

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NOVEMBER


Healthcare in the Home

Presenter: David Baiada WG'06, CEO, BAYADA Home Health Care
Date: Wednesday, November 9, 2022
Time: 12:00pm ET

According to The Commonwealth Fund, approximately 4.5 million people used some form of home health in 2016, and 78 percent of those users were Medicare beneficiaries. As CEO and the Practice President of the Senior Care Group at BAYADA Home Health Care, a leading global not-for-profit provider of in-home healthcare and support services spanning birth to end-of-life — including senior care and physician services to provide primary care services to homebound seniors — I have seen this number is only continuing to grow, as America grows older and more people are looking to age in place in the comfort of their homes with their loved ones.

Advances in technology and digital health have accelerated during the pandemic. Remote monitoring, wearables, telehealth, fall protection devices, digital assistants, virtual reality devices, and GPS trackers enable the potential of expanded access, reduction in health disparities, other gaps in care, more continuous care, and, in select situations, even “hospital at home.”

It is an especially exciting time to be in the home healthcare field, with growing opportunities to reach more people in need of the quality care they deserve.

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DECEMBER


Population Health from a Payer’s Health Equity Perspective: Multiple Digital Health Approaches to Combatting Health Inequity

Presenters: Humana Team
Hadley McClure, Virtual Care Product Manager, Digital Health and Analytics
Grace Backe, Discovery & Strategic Partnerships
Darrell Williams, Senior Data Scientist
Date: Wednesday, December 14, 2022
Time: 12:00pm ET

Humana, a leading health and well-being company that provides a large portion of the country’s Medicare Advantage plans, has a longstanding commitment to caring for vulnerable populations. This session will detail the beliefs and frameworks around health inequity from the company’s Digital Health & Analytics organization, showcasing multiple approaches to combatting racial gaps and injustices, from discovery and investing to product design, and from associate and member experience mapping to rotational talent programs focused on recruitment and retention of diverse talent.

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Available to current dues-paying members only

FEBRUARY

Mental Health Innovation for Covid-Era Post-Traumatic Growth

Presenter: Helena Plater-Zyberk, CEO and Co-Founder, Supportiv
Date: Wednesday, February 9, 2022

In the COVID era, we have endured national-scale trauma. To experience widespread post-traumatic growth post-pandemic, access to mental healthcare must be greatly expanded. Yet, the mental health provider shortage is at crisis levels and hampers our ability to heal. Peer support is a care modality that can fill the gap due to its broad community appeal, especially among those least likely to pursue traditional mental health care – namely, marginalized identities, vulnerable populations, and, yes, men. Online, on-demand 24/7 access to a national peer-to-peer support network can improve the coping and healing process of millions.



MARCH

Should I Stay or Should I Let It Go? Accelerating Partnerships in a Pandemic

Presenters: Amanda Hopkins Tirrell, WG’86, President and Founder of Hopkins Tirrell & Associates, LLC 
Saria Saccocio, MD, FAAFP, MHA
Date: Wednesday, March 9, 2022
Time: 12:00pm ET

During our webinar "Should I Stay or Should I Let It Go? Accelerating Partnerships in a Pandemic," we will discuss how the pandemic’s impact has affected our healthcare system and physicians in medical practice.  With over 48 million reported Covid-19 cases to date in the U.S. and nearly 800K deaths reported as of December 1, 2021, physicians on the front lines have experienced tremendous stress as both clinicians and small business owners. Indeed, the pandemic has dramatically accelerated concerns about independent medical practice viability.

For decades prior to the pandemic, the healthcare industry had been undergoing dramatic changes which made conditions favorable for physician practices to consolidate. We will discuss how physicians have increasingly moved from independent practice to employment working for hospitals, health systems, employer health clinics, and even insurance companies. More recently, with the growth of value-based reimbursement, physician-led and built companies backed by private equity investors have offered physicians opportunities to participate in new models of clinical practice that offer an alternative to the fee-for-service treadmill.

The history of physician partnerships with health systems and the pre-Covid dynamics of these ventures will be explored.  The strengths, weaknesses, and opportunities for medical practice partnerships with a health system today during a pandemic will be highlighted along with other options for physicians to partner. For physicians in practice, “Should I Stay or Should I Let It Go?” is such an important question even in normal times. To that end, we conclude our session by offering a practical multi-dimensional decision-making framework for physicians contemplating their next steps during these challenging times, made even more urgent by the pandemic. The current era of the “Great Resignation” can be transformed into your next great redirection and rejuvenation for patient care delivery.

 

APRIL

The Science of Addressing Addictive Behaviors

Presenters: Bob Gold, Chief Clinical Behavioral Technologist and Founder, GoMo Health
Sue Zbikowski, PhD, Founder, inZights Consulting
Date: Wednesday, April 13, 2022
Time: 12:00pm ET

Millions of Americans suffer from or are impacted by addiction. The view of addiction has evolved over the past several decades. “Addiction” has come to refer to a disorder in which an individual becomes intensely preoccupied with a behavior that at first provides a desired effect but that eventually results in the inability to stop or control. This often results in negative consequences, such as interference with job performance or relationships, legal problems, involvement in dangerous situations, physical injury and impairment, financial loss, or emotional trauma. Today, a wide range of substance and process addictions are widely recognized: tobacco, alcohol, illicit drugs, eating, gambling, Internet, love, sex, exercise, work, and shopping. Depending upon which of these are included in definitions, between 15-60% of Americans suffer from an addiction or addictive behavior.  During this webinar, Bob Gold and Sue Zbikowski will present on a science-based approach to dealing with addictive behaviors. During this discussion, you will learn about the GoMo Health approach and how organizations are turning to compassionate strategies to address addiction.  


MAY

Chasing My Cure: Lessons about Life, Business, and Medicine from Chasing Cures for Castleman, COVID, and Beyond

Presenter: David Fajgenbaum, WG'15, MD'13, MSc, Assistant Professor of Medicine at the University of Pennsylvania and Co-Founder & President of the Castleman Disease Collaborative Network (CDCN)
Date: Tuesday, May 24, 2022
Time: 12:00pm ET

David Fajgenbaum, MD, MBA, MSc, an Assistant Professor of Medicine at the University of Pennsylvania, Co-Founder & President of the Castleman Disease Collaborative Network (CDCN), and national bestselling author of Chasing My Cure: A Doctor's Race to Turn Hope Into Action, will share his groundbreaking work to advance precision medicine for Castleman disease, a condition he is battling as a physician, researcher, advocate, and patient. He is currently in his longest remission thanks to a precision medicine that he discovered and began testing on himself. Dr. Fajgenbaum co-founded the CDCN in 2012 to accelerate research and treatments for Castleman disease through a 'Collaborative Network Approach,' a business-inspired approach to biomedical research, which has become a blueprint for advancing rare disease research and is being spread through a partnership with the Chan Zuckerberg Initiative (CZI). He continues to spread this business-inspired approach to other diseases such as COVID19 and is leading the CORONA Project to identify and track treatments for COVID-19. Today, CORONA is the world’s largest database of COVID-19 treatments, including 400+ medications that have been administered to 300,000+ patients, and a go-to resource for FDA, NIH, HHS, Google Health, and others. During this talk Dr. Fajgenbaum will share lessons he learned about life, hope, and resilience from nearly dying.


JUNE

Maternity Care and Technology: Why Collaboration is Key in Moving the Needle

Presenters: Anish Sebastian, CEO and Co-Founder, Babyscripts
Dr. Lauren Demosthenes, Senior Medical Director, Babyscripts
Date: Wednesday, June 8, 2022
Time: 12:00pm ET

With the increase in the adoption of remote and virtual health technologies as a result of COVID, there has unquestionable improvements in access to care. Yet, major systemic issues still persist, across the contiguity of care. We will look at how technology in partnership with care teams can create meaningful improvements in the maternity care journey. 






JULY

Femtech Comes out of the Shadows: Growth Opportunities for 2025 and the Future of Gender Specific Healthcare

Presenters: Suchismita Das, Healthcare and Life Sciences Industry Analyst, Frost & Sullivan
Reenita Das, Healthcare and Life Sciences Partner and Senior Vice President, Frost & Sullivan
Date: Wednesday, July 13, 2022
Time: 12:00pm ET

The pandemic and healthcare crises resulted in digital health taking centre stage. A positive consequence of this was the rise of female technology and more debate and discussion around gender-specific health. So far, women’s health has usually been relegated to being within the folds of reproductive health. From stroke and diabetes to prosthetic implants and mental health issues, women have long been suffering from receiving care and treatment that has been designed “for men, by men, and on men.” In the era of precision health, we need to acknowledge it is time for women to receive gender-specific treatment and care.

While the FemTech market is still in a nascent stage, it has witnessed considerable innovations in the recent past, with the emergence of newer digital solutions across all segments ranging from fertility monitoring to cancer diagnosis solutions. The increasing focus on providing holistic personalized care for women of all ages beyond fertility and pregnancy care, menopause unveils itself as the next big opportunity in the global FemTech landscape. Come and join us in unveiling the huge growth opportunities in FemTech that would eventually improve the life of the “world’s better-half.”



 AUGUST

The Power of Gratitude

Presenter: Linda Roszak Burton, ACC, BBC, BS, Founder, Managing Partner of DRW, Inc
Date: Wednesday, August 10, 2022
Time: 12:00pm ET

Former President Barack Obama once said, “Organizing humans to do big things globally is always hard.” However, gratitude – as a core value in healthcare – can help achieve big things such as:

1. Revitalized recruitment, retention, and employee engagement

2. Successfully addressing the emotional and mental health needs of healthcare workers like burnout and Post-Traumatic Stress Disorder (PTSD), and supporting Post-Traumatic Growth (PTG)

3. Development of leaders to transcend difficult and challenging times now and post-pandemic

4. Promotion of prosocial behaviors in the midst of division and conflict

This webinar offers an overview of the power and science of gratitude and the significant impact it can have in your organization. And it starts with one person, you.